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The style of Charlie Watts
ByLorenzExcuse the off-topic article here on the Indochino Review Blog, but I think it’s a really interesting topic and well worth the read for style fanatics. Charlie Watts, drummer of the Rolling Stones, is not just the only white drummer that truly swings, he is also one of the best dressed men in the business….

Does Indochino Suit the Portly Crowd? Part I
ByLorenzText and photos by Ryan Burwinkel, except where noted otherwise. Background: Here’s the thing: I’m a big guy. I’m also… how to put this… not ideally shaped. I’ve got hips. I’ve also got this gut I keep telling myself I’m going to do something about, but never live up to that promise as much as…

The Indochino Ultimate Summer Collection 2013
ByLorenzIndochino is quickening their pace and barely waited four weeks after their Spring Collection to introduce their new 2013 Summer Collection, named the Ultimate Summer Collection. Similar to the Summer Collection 2012, the new collection introduces lightweight seersucker suits and blazers, a suit and a couple of blazes of medium-weight fabrics suitable for all seasons,…
plans for the upcoming week
ByLorenzDear readers, I have some good news for the upcoming week! Kyle Vucko, the CEO of Indochino is so kind to do an email interview with me. I am really honoured and I carefully selected a couple of questions that are hopefully of interest to you. I am sure Mr Vucko is a very busy…

Indochino reboots Ultimate Tech Collection and focuses on Nanotech fabrics
ByLorenzEmails were sent out today with alternating headlines (to test opening rates and conversion rates for different subjects) to introduce an update on the 2013 Ultimate Tech Collection. Originally launched in January 2013 for $629, the Ultimate Tech Collection then contained 3 main selling points: Nanotech fabrics Smart Pockets Storm Flap The Nanotech Collection now…

New coupon code: use READY to save up to 60%
ByLorenzIndochino’s strategy this year seems to be simple enough to grasp: sell as many suits as possible. What does it mean for us customers? Many, many sales and good discounts. Let’s be honest here, if I look at the past couple of months, it’s quite obvious that a good deal can be made pretty much…





